The Price You Set Can Make (or Break) Your Sarasota or Lakewood Ranch Sale
Darren Dowling
Darren Dowling
When selling your home in Sarasota, Lakewood Ranch, or nearby Manatee and Charlotte County communities, one decision has the power to determine the success of your sale: the asking price.
It decides whether buyers are lining up at your door or scrolling past your listing. Whether you achieve the maximum return or later have to reduce the price. The stakes are high and it all starts with that first number.
Many homeowners start with online home value tools. They’re quick, free, and don’t require talking to anyone but they miss the mark more often than you think.
Why? These tools don’t know your home. They rely on historical sales data and public records, which can lag behind the current Sarasota and Lakewood Ranch market.
Bankrate notes:
“While these tools can be a useful starting point, keep in mind that they typically do not provide the most accurate pricing. Algorithms can only rely on the information available; they can’t account for things like a home’s condition or renovations made since the last public information was updated.”
They can’t see:
The unique features of your Sarasota or Lakewood Ranch home
The maintenance and upgrades you’ve invested in
How your neighborhood is currently trending with buyers
Even a small pricing mistake in today’s competitive market can cost thousands or leave your home sitting on the market for weeks.
Savvy sellers know that local agents bring insights no algorithm can match. According to 1000WATT, sellers trust real estate professionals more than automated tools for determining a home’s true value.
As Bankrate explains:
“A professional appraiser or real estate agent can visit the home in person, assess the neighborhood as a whole as well as the individual property, perform more thorough market research, and consider subjective details.”
A skilled agent understands the current Sarasota, Manatee, and Charlotte County market. They know:
What buyers are paying this month not last month or last year
How your home stacks up against nearby listings
Which features add the most value for today’s buyers
How to price your home to create urgency
Once a local agent evaluates your property, they may even reveal that your online estimate undershot its true value meaning sticking with that number could leave money on the table.
Online tools can give you an estimate, but only a local Sarasota or Lakewood Ranch expert can provide a price that truly works in today’s market.
If you want the right number for your home and the best chance to sell quickly and for top dollar, connect with a trusted local professional today.
Beyond Realty
2170 Main Street, Suite 103
Sarasota, FL 34237
(941) 204-0493
Darren Dowling is a Sarasota-based real estate broker-owner specializing in Sarasota and Lakewood Ranch residential real estate, new construction, and relocation.
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